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70% of ransomware attacks in recent years targeted SMBs
Small and midsize businesses in the U.S. are facing unprecedented cybersecurity risks and challenges. While large enterprises often have dedicated security teams and big budgets, SMBs (with under $25M in revenue, our target segment) typically operate with minimal IT staff and limited security expertise. Unfortunately, attackers have taken notice. Nearly half of cyberattacks (43%) are…
Read MoreAppendix A: Visuals for PowerPoint Presentation
In a slide deck version of this business plan, we would include several visuals to support and illustrate key points: For example, we’d show a chart or infographic highlighting SMB cybersecurity statistics (such as the percentage of attacks targeting SMBs and their preparedness) to underscore the market need . A world map graphic would illustrate…
Read MoreInternational Value Proposition in the IT Outsourcing Market
International is uniquely positioned to benefit from this shift. Often hailed as one of Africa’s most stable democracies, Ghana offers political stability and a business-friendly environment that attract foreign investment . The government actively encourages IT and outsourcing businesses through incentives such as tax breaks, free zones, and streamlined regulations . For example, companies operating…
Read MoreDirect networking and relationship-building
We plan to leverage connections through Ghana’s government: since we operate in Ghana, we have proximity to the Ministry of Communications and Digitalisation and the Cyber Security Authority. By showcasing our capabilities there and possibly offering pilot programs or workshops, we can get endorsements or introductions to other countries’ officials (African governments often share knowledge;…
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